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Billboards are out, but Google wants in

Deanna Singhal, research associate at the Traffic Injury Research Foundation, a driving safety group in Ottawa, believes that not only do digital billboards keep drivers' eyes away from the road more, but that they are also more "cognitively demanding." A study commissioned by the Federal Highway Administration has recommended more research into whether the signs present risks to drivers, and the federal government has also allotted $150,000 for a study of digital signage.

FESPA 2007 - Specialist hotel reservation company appointed

A dedicated accommodation booking service is now available for exhibitors and visitors planning to make the trip to FESPA 2007, the world’s largest exhibition for the screen and large format digital printing industries, taking place in Berlin, Germany, 5th – 9th June 2007.

Arlon announces new media

Arlon extends its banner film range by adding 10,12,13, and 14oz. to its digital line of products.

Correction re Dupont's Cromaprint 18UV

We placed a story earlier regarding the new Dupont Cromaprint 18UV that was launched at the SGIA show in the US and we credited this to Anitech. Please note that Anitech do not distribute this product . Our apologies go to Anitech and anybody else inconvenienced by this error.

Direct Advantage Direct to Garment Solution

Sawgrass has announced that it is launching a direct to garment inkjet printing system, the Direct Advantage with the best output quality and washability in the industry. The printer will be unveiled January 19 at the Imprinted Sportswear Show in Long Beach, California.

New cast vinyl for vehicle wraps

Hexis have announced a new cast vinyl film with HEX’PRESS adhesive technology for vehicle wraps and fleet graphics. This will be launched at ISA in Las Vegas.

KFC visible from space (Update)

In the last issue it was claimed that the KFC sign in the US was the first to be visible from space. According to a UK web site, KFC were not the first, in fact a local sign was the first. Thanks to Shane Drew who pointed this out to us. He pointed us to: