Fireworks Digital (FWD) and Signright have announced the merger of the two companies, forming a new entity, Signright Australia. The merger is set to leverage the capabilities of both companies in the signage and décor industry by pooling their resources, expertise and staff.
With over 20 skilled professionals now working under the Signright Australia banner, the company is better positioned to handle a broader range of projects, regardless of size or complexity.
Fireworks Digital's Loganholme facility was destroyed in a fire in March. Despite the setback, Fireworks Digital continued operations
Rising from the ashes of this fierce fire, FWD is now merged with Signright and stronger from multiple temporary locations to ensure that projects remained on track. This merger with Signright is seen as a strategic move to solidify the company’s future. It provides additional resources and expertise to help Signright Australia deliver its customers improved services and new products. The combined venture will work from Signright's Cannon Hill premises, close to Brisbane's CBD.
The combined company will offer a broader range of services, including traditional signage solutions and innovative products such as acoustic panels and custom décor options. According to Steve Boyd, co-owner of Fireworks Digital, the merger is an opportunity to expand service offerings while improving project turnaround times. “This merger enables us to bring more to the table for our clients. By combining forces with Signright, we can offer a wider range of products and deliver them more efficiently,” says Boyd.
Tim Best, co-owner of Signright, highlighted the benefits to customers, stating that the merger strengthens the company’s ability to meet evolving client needs. “This partnership allows us to provide greater expertise and service while continuing to focus on our clients’ needs. The added resources and skills will allow us to take on more complex projects and ensure a high level of service across the board,” he says.
Both companies have emphasised that client satisfaction remains their top priority, and the merger will allow them to meet customer demands more effectively.
With the signage and décor industry constantly evolving, Signright Australia says the merger is positioned as a step forward, helping them adapt to new challenges while offering enhanced solutions. Signright Australia aims to continue building on the reputations that both Fireworks Digital and Signright have established.
