Managing director and trend watcher VIGC (Flemish Innovation Center for Graphic Communication) Eddy Hagen has looked into the newly launched Pantone Goe system and has spoken to Pantone Inc. at Graph Expo in Chicago.

“Although the new Pantone Goe system offers some nice features, especially the colour communication using Lab, there are some serious issues in terms of design and documentation. We want to warn users of possible pitfalls when applying Pantone Goe.” comments Eddy Hagen. “We sent out an open letter to Pantone and notification to our members but find it important enough to share this with other users in the market.”

These are the main problem areas VIGC has detected:

Standard Pantone CMYK conversions problematic
Before Pantone Goe, Pantone already had multiple versions of digital libraries (old and new), for different regions (Europe has specific libraries) and for some colours each and every one of these libraries shows a different CMYK conversion value. Try to look up Pantone 072 in following libraries: Pantone Solid to Process (the ‘old’ library, name: 072 PC), Pantone Solid to Process EURO (the ‘old’ European library, name: 072 EC), Pantone Color Bridge CMYK PC (the actual library, name: 072 PC) and Pantone Color Bridge CMYK EC (the actual European library, name 072 EC).

“All four of them have different CMYK values. There are reasons for these different CMYK values (film based vs. ctp based workflow and slightly different process colours in the US and in Europe) but if the old libraries are not deleted when newer ones are installed and if the average designer doesn’t know about the different libraries, we’re getting into a serious mess. Therefore the Lab-based colour communication of Pantone Goe would be a blessing for the industry,” comments Eddy Hagen.

Pantone Goe: which RGB colour space?
Apparently Pantone does not clearly identify which RGB colour space (sRGB, AdobeRGB) is used for the RGB-values next to patches in the new Goe colour guide, for RGB-values in the colorPICKER software supplied with Goe. The colour guide patches, the user interface of colorPICKER just state ‘RGB’. It’s also not specified in the product literature, nor in the white paper. At the GraphExpo show, a Pantone representative said that it wouldn’t make that much difference whether the numbers would be applied in sRGB or AdobeRGB. Which is incorrect.

Homework: delta E = 12
States Eddy Hagen: “I did some homework and took one of the colour patches specified in the Pantone product literature: Pantone Goe 37-5-1 (a kind of purple). I created two documents in Adobe Photoshop, one with sRGB as its colour space, the other one with AdobeRGB. Then I coloured both with the RGB numbers they provide with the patch: 187, 53, and 145. Just try it; you’ll be amazed what a difference you will see! The delta E*ab is nearly 12, even with the newer delta E 2000 it still is over 6! This is obviously a major difference. I have posted a PDF showing this issue on our website: www.graphicbrain.com/pantonegoe.”

Accurate colour communication
“Pantone Goe could have been a blessing for the industry, with colour information being transmitted as Lab-values, not as CMYK-values. Already in the design phase it is not stated which RGB colour space is intended for the numbers provided in the colour guide and in the software, which is a missed opportunity.” concludes Eddy Hagen. “We hope Pantone will correct these problems as soon as possible as it will create serious headaches with printers, brand owners and prepress specialists.”

Update Pantone Goe: white paper has been updated!

On the 14th September Pantone updated the white paper on its website - originally created on 13th September 2007, as shown by the properties of the pdf file on their website - after the open letter has been sent to them and has been posted on the GraphicBrain.com website.

Now it explicitly states that the RGB values on the colour guides are sRGB, which was not the case in the previous version. VIGC looked up the old version via the html-version of the Google search engine. This 'html' function caches pdf documents that Google encounters on the internet. VIGC has posted a pdf printout of the old version (without the graphics unfortunately) on their website: www.graphicbrain.com/pantonegoe.

VIGC applauds the fast action of Pantone, on the condition that also the color guides, those patches and the user interface of their software will explicitly mention that the RGB values are sRGB.

For more information, please contact Eddy Hagen, managing director and trend watcher of VIGC, eddy.hagen@vigc.org or +32 14 40 39 94.

VIGC
www.vigc.org

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