ADI Displays, an Australian pioneer of the local display industry has announced their new logo and corporate ID.
The new branding will be formally launched following the completion of the renovation of ADI new head quarters based in Riverwood Sydney.
ADI have combined their warehouse, production and sales office into state of the art premises. “Our investment shows our commitment to serving the display industry for the long term” said William Qian, Managing Director of ADI.
The new logo and corporate ID was created as a team effort following the realisation that ADI needed better brand recognition.
"ADI corporate culture has always been to focus on the products and services that we offer, on the industry that we serve, and on creating a 'win win' situation for our partners.
"With the market evolving, ADI is facing new challenges. Perhaps most importantly, we need to make sure that our resellers have the competitive edge and this requires us to think more out of the square.
“Our success with the BANNERAD™ Display Products over the years has proven that our product quality, product range and pricing were creating an industry standard. We will continue to develop new products and strive to set new industry benchmarks for the display industry. I feel that the new logo and corporate ID will give us a far better improvement in better brand recognition, and most importantly, it more accurately reflects ADI as a company that is progressive, dynamic and committed to serve the industry." said William Qian.
ADI Displays
www.adidisplays.com.au