IDS re-signs agreement with X2 Nordic to produce 2stand displays.

Last week IDS Displays re-signed their license agreement with X2Nordic Sweden to produce both the 2Stand and X2 Display products under license for the Australian and New Zealand regions.

Jan Bergland CEO and Concept Developer of X2 Nordic Pty Ltd Sweden based in Gothenburg visited IDS Displays where various appointments with clients and suppliers took place.

2stand lite 1

2tand lite 2

Signing 2stand license

Jan’s visit allowed meetings with clients and suppliers of the X2 Nordic and 2stand products and unveil prototypes of the new range of POP products as well as oversee the set up and ongoing manufacturing of these products.
 
Amongst the new products in the 2stand POP family are two new products being an illuminated unit and an outdoor unit. Both feature the use of polypropylene and recycled plastic bases.

 Some new sizes and shapes have also been developed which will offer a wide variety of  “off the shelf “ Point of Sale solutions into the marketplace .

Ian Wall, founder and Director of IDS Displays said “ that the increased range of the 2stand products will offer the marketer a wide choice of “off the shelf “ pop solutions and this will  allow a quicker turnaround time from concept, production and in store delivery.
The fact that we can produce cost effective POP displays from a single unit to multiple quantities cost efficiently via various printing methods offers both large and small retailers a viable in store solution. Other new innovations including the ability to display product on the 2stands displays will enhance their value in the marketplace”.

The new range will be on display at IDS Displays Trade shows over the next few months and the market’s response to the prototype products of the new range was very positive.

2stand as a display and “POP” product has already gained popularity with some of the major brands in the Australian market including Toyota, Vodafone and Foxtel  and many more have the product under review.  The product has already enjoyed great success in the European market with major brands including Honda, Kia and Estee Lauder in major campaigns.

The new range will be exhibited by IDS at the following Australian trade shows,

Event Conneqion – Brisbane, April 1 & 2
PacPrint – Melbourne May, 26-30
Visual Impact/Popai – Sydney, October 22-24th

 

IDS Displays
http://www.idsdisplays.com/ and click on the 2stand link to view more detail on the new range of product.