HP Industrial Print has recognised Currie Group, as the winner of the APJ (Asia-Pacific-Japan), HP Industrial Print Marketing Excellence Award, celebrating the company’s outstanding contributions to marketing innovation and its role in elevating the print industry across Australia and New Zealand.
(L-R) Craig Walmsley, ANZ Country Manager - HP Industrial Print, Rob Mesaros, CEO – Currie Group, Matt Tangey, Marketing Manager – Currie Group, with the Award
This prestigious accolade highlights Currie Group’s long partnership with HP, which has successfully driven awareness and consideration of HP Industrial Print technology in the region. Through strategic initiatives and collaborative efforts, Currie Group has set new benchmarks for impactful, integrated marketing in the print industry.
Rob Mesaros, CEO of Currie Group, expressed his gratitude for the recognition, saying: "This award reflects our dedication to empowering businesses with transformative marketing strategies and solutions. Our partnership with HP has been a key driver in showcasing the immense potential of print technology, and this recognition inspires us to continue leading the way in delivering value to the industry.”
Matt Tangey, Marketing Manager at Currie Group, adds: "This recognition from HP highlights the power of collaboration and shared vision. It represents our focus on engaging the market with meaningful initiatives that showcase how print technology can transform businesses. I’m proud to work alongside a team and partners who are committed to helping our customers succeed.”
HP highlighted Currie Group’s outstanding marketing leadership as the driving force behind this recognition. Arnon Goldman, General Manager, Asia Pacific at HP says: "Currie Group has set the standard for marketing excellence in the print industry through strategic collaboration, innovation, and an unwavering commitment to driving awareness of HP Industrial Print technology. Their always-on media presence, dynamic industry partnerships, and impactful event activations, especially around drupa have not only elevated HP’s market presence but also redefined engagement in the sector. Currie Group’s ability to blend creativity with strategy makes them a true leader in marketing innovation."
Since becoming the ANZ dealer for HP Indigo presses in 2002, shortly after HP's acquisition of the company founded by Benny Landa, Currie Group has expanded the footprint of HP Indigo presses of all sizes, sheetfed and web - particularly label presses. Backed by a highly regarded parts and service department, Currie Group has garnered much repeat business with, for example, CMYKhub having 9 or 10 HP indigo machines on its floors.