Those clever people at Art & Soul have done it again with a beautiful retail Popup install at the Heinemann Duty Free store at Sydney airport. It's the year of the Snake coming up  in the Chinese Lunar calendar, so 'Gong Xi Fa Cai' everyone!

ArtnSoul SnakeYear fitoutHeinemann Duty Free Chinese New Year 'Popup' shop at Sydney airport

ArtSoul logoArt & Soul conceived, created and installed the striking Popup in preparation for the 'Year of the Snake.'

The 'knot' at the front was 3D printed and is a Good Luck Knot for people to tie their new year's wished to - an interactive pop-up!

Condell Pary. Sydney-based Art & Soul is a designer-manufacturer of custom brand and retailer displays, props, and fixtures into allArtSoul building CondellPkArt & Soul's Condell Park, NSW HQ merchandising environments across Australasia. The company maintains a strong focus on brand activation, shop-ability, and brand consistency with in-house production from its Sydney factory. Along with urban art engineering and fabrications, Art & Soul's capabilities include design, print, manufacture, logistics, warehousing, co-packing, assembly, installation, and after-care. Its facilities are equipped with state of the art technology, preceded only by highly skilled artists and tradespeople to ensure the best possible result. 

Under the stewardship of 'Grand Poo-Bah' (sic) John Nicolas, Art & Soul has created some of the most striking POS displays in the industry and always with a firm belief in brand excellence and creativity.

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