Kyocera Document Solutions' Steve Pearce, has identified five thought-provoking key trends it believes will be prevalent in the print industry in 2025. Kyocera Australia will be exhibiting at PacPrint in May.
Kyocera's inkjet TASKalfa Pro 15000c will get its first public ANZ airing at May's PacPrint 25
Steve Pearce, Group Head of Marketing at Kyocera UK says: "Each of these five trends highlights the evolving dynamics of our industry and the broader world we operate in."
“Our objective is to equip channel partners and businesses with the necessary tools and insights to effectively navigate these changes. By enhancing print security, adopting cloud-first approaches and embracing new technologies and sustainable practices, we see significant opportunities for growth in 2025."
1. Zero trust: a new standard for print security
As cyber threats become more sophisticated, traditional print security measures are proving to be insufficient. Kyocera advocates for a zero-trust approach to print security in 2025, highlighting the importance of viewing each print device as a potential target for cybercriminals. In a zero-trust model, print devices are protected through strict policies, integrated security features, and enhanced endpoint detection tools.
“Given the constantly evolving threat landscape, adopting a zero-trust approach to security is crucial for maintaining the integrity of print infrastructure,” Pearce explained.
“It’s crucial to remember that an unsecured printer can offer a means for cybercriminals to breach a company’s defences and compromise the entire business. By implementing robust security measures that address potential vulnerabilities, businesses can ensure the resilience of their print environments, and the rest of the company as well.”
2. Cloud-first: unlocking flexibility and scalability
Cloud migration has rapidly increased across various sectors, with more companies set to adopt cloud-based technologies for print management in 2025. The ever-increasing sophistication of cloud-native tools will make this process easier, meaning more organisations will be able to reap the rewards of improved scalability, flexibility and security.
Pearce said: “We predict that in 2025, more channel partners will integrate print management capabilities into their offerings, in order to assist customers looking to move on from older, less flexible arrangements and reap the benefits of cloud infrastructure. Cloud-native print management capabilities streamline operations and provide the flexibility that modern businesses need, as they are built from the ground up to work in the cloud. This gives them an advantage over older print management solutions, not just in terms of cost, convenience and security, but through integration with other technologies such as document management. These advantages can be transformational for business efficiency.”
3. Sustainable growth: continuing momentum in eco-conscious practices
Kyocera has noticed a significant shift towards eco-friendlier practices in the print industry, as vendors and channel partners adopt initiatives aimed at reducing environmental impact. These initiatives include using eco-friendlier materials, optimising energy consumption, and implementing recycling programmes.
Pearce added: "In 2025, we anticipate an even stronger focus on sustainability, with environmental, social, and governance (ESG & SDG) initiatives becoming essential to print procurement and management. Print manufacturers and their partners are in a unique position to take the lead on sustainability, assisting companies in reducing emissions while maintaining operational excellence."
4. Transformational change: embracing new technologies and diversity
The print industry is experiencing rapid advances in technology and evolving market expectations. To stay competitive, businesses are exploring technologies such as AI to improve print capabilities and create value. Furthermore, diversity and inclusion initiatives are becoming essential for fostering an innovative and forward-thinking workplace.
According to Pearce: "Our industry is skilled at adapting to change, and 2025 will be no exception."
By embracing advanced technologies and fostering diverse teams, we are positioning ourselves to meet the evolving needs of a dynamic customer base. These initiatives also promote a culture of innovation, ensuring that we stay responsive to the trends shaping the market of tomorrow."
5. Commercial thinking: Capitalising on growth in print volumes and specialised devices
The demand for digital production inkjet printing is on the rise. According to industry forecasts, the commercial cut-sheet inkjet press market is projected to grow at a compound annual growth rate (CAGR) of 5.3% from 2022 to 2030. Kyocera sees significant commercial potential for channel partners, particularly through specialised devices like the TASKalfa Pro 15000c.
Pearce says that: “There are substantial opportunities for channel partners to cater to customers requiring cut-sheet production inkjet devices and high-volume print capabilities. By continuing to enhance the expert guidance they offer, partners can deepen customer relationships and capitalise on the growth potential in the market.”
Kyocera Australia will exhibit at May's PacPrint on stand B88 inside The Dome at Sydney Olympic Park.
